Tomlinson's Feed
Pettomlinsons.com
Average
out of 100
Tomlinson's Feed delivers a functionally complete product page with clear pricing, variant selection, and a subscribe-and-save option, but it is held back by a critically slow mobile load time (LCP 19.5s, PSI 40) that will bleed cold-traffic conversions before the page is even seen. The page's strongest dimension is clarity — product name, price, and size options are all above the fold — but social proof is dangerously thin at 12 reviews with no press mentions or UGC near the CTA. The single most critical gap is mobile performance: no conversion optimization effort matters if the page doesn't load.
Top Finding
PSI mobile score is 40/100 with LCP of 19.5 seconds and FCP of 4.7 seconds. A 19.5s LCP means most mobile visitors on average connections will see a blank or partially loaded page for nearly 20 seconds — catastrophic for cold-traffic conversion.
mobile performance · critical
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Score breakdown across all 5 dimensions, every finding, prioritized fix list, and category benchmark position.