Soko Glam
Beautysokoglam.com
Average
out of 100
Soko Glam's Cleansing Duo page has a solid information hierarchy above the fold — product name, price, and review count are all immediately visible — but a PSI score of 48 and an 18.4-second LCP mean most cold mobile visitors never see any of it. Social proof is the page's most critical gap: 474 reviews are present but no press logos, photo reviews, or third-party certifications are surfaced, leaving a $70 ask without the trust scaffolding top K-beauty competitors provide. Fixing mobile load speed and adding visible third-party proof near the CTA would have the highest combined impact on conversion.
Top Finding
The 'Real AF Guarantee' is referenced in a trust bar at the bottom of the mobile screenshot but is cut off and not legible. No money-back guarantee or return policy language is shown near the CTA. There is no subscribe-and-save toggle, bundle upsell, or 'frequently bought together' module visible on the product page itself.
purchase friction · high
+9 more findings in the full teardown
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Score breakdown across all 5 dimensions, every finding, prioritized fix list, and category benchmark position.