← All brands

SKINN

Beauty

skinn.com

SKINN page as we captured it
Captured live from the storefront, scored from the outside, the way a customer sees it.
65

Average

out of 100

SKINN's DermAppeal page has genuinely strong bones: 4,500+ reviews near the title, rich desktop imagery with before/after panels, and a well-structured Subscribe & Save offer. Social proof volume and visual merchandising depth are the page's clearest strengths. The single most critical gap is mobile performance — a 37 PSI score with a 17-second LCP means a large share of cold mobile visitors bounce before the page is usable, making every other optimization on the page irrelevant for that traffic.

Top Finding

PSI mobile score is 37/100 with an LCP of 17.2s and FCP of 7.8s — a cold mobile visitor waits over 7 seconds before seeing any content. TBT of 490ms means the page is unresponsive to taps for nearly half a second after load. CLS of 0.141 causes visible layout shift, likely as images and the subscription widget load in.

mobile performance · critical

+7 more findings in the full teardown

Get the full teardown

Score breakdown across all 5 dimensions, every finding, prioritized fix list, and category benchmark position.