moogoousa.com

Average
out of 100
MooGoo USA's Pink Eczema Cream page has a solid foundation: clear product naming, visible pricing, compelling before/after imagery, and a reasonable review count near the title. The strongest dimension is visual merchandising, where the before/after photo gallery does real selling work. The most critical gap is a combination of no sticky CTA on mobile scroll and a 10.7-second LCP — together these mean cold mobile visitors lose the buy button exactly when they need it most, on a page that's already loading too slowly to hold attention.
The '$24.90 | ADD TO BAG' button is visible above the fold on mobile but does NOT appear to be sticky on scroll — as the user scrolls down through the accordion sections and cross-sell carousel, there is no persistent CTA bar visible in the mobile screenshot. This means the CTA disappears during the consideration phase.
purchase friction · critical
+11 more findings in the full teardown
Score breakdown across all 5 dimensions, every finding, prioritized fix list, and category benchmark position.