Haus Labs
Beautyhauslabs.com
Average
out of 100
Haus Labs has built a content-rich, well-structured product page with genuine strengths: 18,103 reviews near the fold, an Allure award badge, specific value proposition copy, and a 51-shade inclusive range. Social proof and clarity are the page's strongest dimensions. However, a catastrophic PSI mobile score of 35 with a 15.9-second LCP undermines everything else — no amount of good content converts if the page doesn't load. The single most critical gap is mobile performance, which must be resolved before any other optimization will move the needle.
Top Finding
PSI mobile score is 35/100 with an LCP of 15.9s and TBT of 1,280ms. A 15.9-second largest contentful paint means the majority of first-time mobile visitors on average connections will abandon before the page is usable. This is the single most damaging metric on the page.
mobile performance · critical
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Score breakdown across all 5 dimensions, every finding, prioritized fix list, and category benchmark position.