Get Raw Nutrition
Supplementsgetrawnutrition.com
Average
out of 100
Get Raw Nutrition's protein bar page has a solid structural foundation — clear variant selection, a well-executed Subscribe & Save module, and free shipping messaging in the announcement bar — but it underdelivers on the elements that convert cold traffic. The strongest dimension is purchase friction mechanics (subscription toggle, variant pickers), but the single most critical gap is social proof: a bare '4.7' number with no review count, no photo reviews, and no press mentions gives a first-time visitor almost no trust signal to act on. Combined with a 5.6s LCP and the value proposition buried below the fold on mobile, the page is leaving meaningful conversion rate improvement on the table.
Top Finding
Product name 'Protein Bars' and price '$34.99' are both visible above the fold on mobile, but the hero value proposition is missing above the fold. The headline 'TASTES LIKE A CANDY BAR' only appears below the fold in a marquee/scrolling text section — a first-time visitor must scroll to encounter any differentiated claim.
clarity · high
+9 more findings in the full teardown
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Score breakdown across all 5 dimensions, every finding, prioritized fix list, and category benchmark position.